Gmail Email Sending Limits: Understanding Daily Email Allowance in 2023

Gmail Email Sending Limits: Understanding Daily Email Allowance in 2023

Gmail is one of the most popular email clients and services used by millions of individuals and businesses worldwide on a daily basis. However, sending bulk emails using Gmail has its limitations, which can affect your email campaigns if you are not aware of where these limitations start and end. Alongside the gmail email sending limit, other types of limitations can be put in place under your gmail account if you attempt to surpass these gmail sending limits on a normal basis, so it is important to be aware of this information prior to starting on any active outreach campaign.


In this article, we will explore the Gmail mass email sending limit per day and provide you with the best practices to avoid restrictions and ensure the success of your email campaigns. Knowing what this daily sending limit is will help ensure all outgoing email campaigns run smoothly and successfully.

Understanding Google Workspace's Email Sending Limits

So what even are the standard limitations placed under a Google Workspace account, and why does gmail restrict a gmail account to begin with? The exact number varies depending on various factors, including your account type, age, and usage history, as Google wants to ensure that anyone using Google services is abiding by safe sending limits and habits.

With g suite users, limitations are put in place for two primary reasons. Firstly, it ensures that Google can keep spammers at bay by preventing them from performing large scale email blasts in a short amount of time, as their services and actual ability to send out email messages will be cut off before they can cause any type of widespread issues for the unfortunate recipients on the other end of their email blast. The other primary reason Google workspace limitations are in place are to make sure that normal user business starter customers are participating in safe sending limits and practices.

Whenever you send an email out to a recipient online, no matter what email provider you or the recipient is under, that activity is logged by the email provider of the recipient in order to slowly build up a profile on your sending habits, your email address, your sender domain, and your service provider to determine how trustworthy it is to accept future emails from your specific address. This is what is commonly known as sender reputation, as providers determine how safe it is to accept a given piece of mail based upon this reputation determined by past sender activity.

For g suite, Google limits daily sending activity as a way to ensure users under their services aren't getting themselves into any situation that may cause potential problems for their business or sending activity, so its important to note that sending limits under g suite primarily are in place for the betterment of all users under the service. Another aspect of sending limits to note as well is that if you do exceed your sending limit, any emails you attempt to send after this will result in an error message per user under that workspace attempting to send out messages, so its best to avoid pushing forward if you do start to notice issues with outgoing messages if you are performing any type of active sending activity on a given day.

Gmails Free User Sending Limits

The primary differences between sending limits between a free gmail address vs a paid address under google workspace comes primarily down to sending limits, and the amount of flexibility you have with your email sending activity. The gmail email sending limits for any email address under their service ending with @gmail.com is 500 sends per day, with various other limitations in place under such an account.

Under Google's paid services, you have the flexibility of their premium support as well as the ability to take full advantage of Google workspaces and its many offerings, so you are not only limited to this 500 sends per day limit and can extend all sending activity up to 2,000 sends per day, per user.

Google Workspace's Default Email Sending Limits

Under a Google Workspace business standard account, all sending limits are set to 2,000 sends per day, per user, and 1,500 multi-sends per day, per user. For those unaware, Google workspace offers a multi-send feature that allows users to more easily manage small scale email campaigns, allowing them to send out newsletters and announcement messages with mail merge capabilities all from Google Workspace itself. For this multi-send feature, this 1,500 send per day limit references total recipients and not individual sends you are performing on your end. An example of this would be if you have a list of 1,500 recipients you wish to send an announcement too, if you add them all to 1 single outgoing email message in the "To:" field, the 1 action you perform on your end would count as 1,500 multi-sends and also count towards your 2,000 sending limit for that 24 hour period.

Google Workspace's Advanced Email Sending Limits

For the more advanced email sending limits Google has in place, a full breakdown can be found below. A note regarding the information presented in the table below is that for all Google Workspace's plan offerings, the maximum sending limit still applies, but can vary depending on the type of recipients you are contacting on a normal basis. As well with Google workspace and its enhanced security and enhanced support, these variables can be adjusted over time if you have shown yourself to be a reputable sender and user under their services by contacting them directly. gmail restricts users when you initially sign up for the service but are willing to be flexible depending on your past activity with them.

Strategies for Staying within Google Workspace's Email Sending Limits

To avoid hitting Google Workspace's email sending limits, there are a few strategies you can implement. The best way to stay within the sending limits of your google workspace plan is to come up with a clear and defined sending schedule for your outreach campaign. If you have a large amount of contacts that you wish to contact as soon as possible, it would be wise to either split up your sending volume across multiple email addresses, or prioritize contacts you wish to make sure are contacted first. Per user, under a Google workspace, ideally you should never get close to 1,000 sends per day. To also note, during a live campaign if you are sending mail at a high volume and run into an error message regarding an outbound email you are attempting to send out, this will still count towards your daily sending limits.

Pricing for Google Workspace Enterprise plans

Google Workspace has several pricing plans to meet the needs of businesses of all sizes, so how much is google workspace to begin with?

Google workspace pricing primarily is based around how many users you plan on having under your google workspace. The most basic plan is the Business Starter plan, which costs $6 per user per month and includes essential google apps like Gmail, Calendar, and Drive. The Business Standard plan costs $12 per user per month and includes additional features like Google Meet, while the Business Plus plan costs $18 per user per month and includes advanced security and management features. As well to note, all business starter plans allow for access to the google admin console (Under an associated admin account), that you would not normally have access too under a regular gmail account. To put it simply, Google Workspace cost more over time with every additional user depending on the plan you are under.

F.A.Q's

- Does Google workspace offer more advanced security features?

Yes they do! Google Workspace has more advanced security features to help businesses protect their data and prevent unauthorized access. Some of these advanced security features include multi-factor authentication (MFA), data loss prevention (DLP), enterprise-grade access control, and advanced phishing and malware protection. Google Workspace also offers enhanced security controls and management tools, such as security key enforcement and mobile device management (MDM) to help organizations better secure their devices and data.

By using these advanced security features, businesses can better safeguard their sensitive information and maintain compliance with industry-specific regulations.

- Does Google workspace offer advanced enterprise controls or advanced endpoint management?

Yes they do as well! Google Workspace has advanced enterprise controls and endpoint management features to help organizations better manage and secure their devices and data across a wide variety of use cases.

With Google Workspace, businesses can use endpoint management tools such as mobile device management (MDM) and application management to enforce policies and controls on devices and apps used by their employees, so as to prevent users from accidentally putting an organization in danger if a security breath on their end were to occur. These tools allow businesses to manage device configurations, monitor device usage, and even wipe data remotely if necessary. Additionally, Google Workspace offers advanced security controls such as security key enforcement and data loss prevention (DLP) to protect against data breaches and unauthorized access.

By using these enterprise controls and endpoint management features, businesses can maintain security and compliance while enabling their employees to work productively and efficiently from anywhere, without worry of security breach issues.

- Does Google workspace offer unlimited storage under g suite?

No they do not. Google Workspace does not offer unlimited storage under G Suite in any form at this time. While Google Workspace provides generous amounts of storage limits for its users, each plan has its own specific limitations that cannot be adjusted.

The Business Starter and Business Standard plans offer 30 GB of storage per user, while the Business Plus and Enterprise plans offer 2 TB (2000 GB) of storage per user. If businesses require additional storage beyond these limits, they can purchase additional storage using the Google Workspace billing console. However, most businesses will find that the provided storage limits are sufficient for their needs.

- Does Google workspace offer any type of data loss prevention solutions?

Yes, Google Workspace has data loss prevention (DLP) solutions to help businesses protect their sensitive data. DLP in Google Workspace allows businesses to set up rules to automatically scan and detect sensitive information, such as credit card numbers or social security numbers, in their emails and documents so that any user under a workspace accidentally or intentionally providing sensitive information to an outside source, it can be picked up upon right away.

If any sensitive information is detected, DLP can take action to prevent it from being shared or leaked, such as blocking the email or alerting an administrator. By using DLP in Google Workspace, businesses can better protect their sensitive information and maintain compliance with industry-specific regulations.

- Does Google Workspace offer any billing options outside of being billed monthly?

Yes, Google Workspace has an annual billing option for its plans in addition to the monthly billing option. Annual billing allows businesses to pay for their Google Workspace plan on an annual basis, which can provide cost savings compared to the monthly billing option. By choosing annual billing, businesses can simplify their billing process and better manage their budget.

In Conclusion

While Gmail is a popular email client, it's important to be aware of the limitations that come with using it for bulk email campaigns. Google Workspace's email sending limits can be restrictive for businesses looking to send large volumes of emails. Fortunately, SMTP sending tools like Dinosend offer a solution by providing unlimited sending volume, making it easier for businesses to send out large-scale campaigns without worrying about hitting Gmail's sending limits. With Dinosend, businesses can send as many emails as they need without facing any restrictions, providing a better and more efficient option for companies looking to run successful email campaigns.

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